telling minor stories to avoid a major one


Read This: Now Playing: Cheap-and-Schlocky Blockbuster Ripoffs by Barbecue Bros
March 16, 2010, 12:09 pm
Filed under: Read This | Tags: ,

Another great Wired article, this time about Asylum, purveyors of the B-movies not-so-affectionately known as “mockbusters” (think The Day the Earth Stopped, Transmorphers, Mega Shark vs. Giant Octopus, etc.)

Yet, at a time when major studios are scaling back production, Asylum is thriving — or, at least, surviving. The company’s 2009 revenue is estimated at $5 million — an amount that would barely cover Michael Bay’s volumizer per diem but enough to make Asylum a reliably healthy business. And the studio is growing. It recently signed a series of deals to air more than 20 films — both “vintage” mockbusters and new titles — on the Syfy network and other NBC Universal cable channels, and it moved to a new production facility in Burbank, California.

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